Q2 2018

VIDEO BENCHMARKS


Our Video Benchmarks Report for Q1 2018 reveals positive trends in video advertising with completion rates at new highs and fraud rates at new lows. Premium Publishers account for the majority of impressions served in Q1 at a rate of 71%, versus 29% for media aggregators.

This report tracks performance metrics for video ads served from the Extreme Reach platform for major brands across multiple categories.